Twitter represents a growing aspect of the social media experience and is a widely used tool for public education in the 21st century. In the last few years, there has been concern about the dissemination of false health information on social media. It is therefore important that we assess the influencers of this health information in the field of cardiology.
Objective
We sought to identify the top 100 Twitter influencers within cardiology, characterize them, and examine the relationship between their social media activity and academic influence.
Design
Twitter topic scores for the topic search “cardiology” were queried on May 01, 2020 using the Right Relevance application programming interface (API). Based on their scores, the top 100 influencers were identified. Among the cardiologists, their academic h-indices were acquired from Scopus and these scores were compared to the Twitter topic scores.
Result
We found out that 88/100 (88%) of the top 100 social media influencers on Twitter were cardiologists. Of these, 63/88 (72%) were males and they practiced mostly in the United States with 50/87 (57%) practicing primarily in an academic hospital. There was a moderately positive correlation between the h-index and the Twitter topic score, r = +0.32 (p-value 0.002).
Conclusion
Our study highlights that the top ranked cardiology social media influencers on Twitter are board-certified male cardiologists practicing in academic settings in the US. The most influential on Twitter have a moderate influence in academia. Further research should evaluate the relationship between other academic indices and social media influence.
Citation: Onoriode Kesiena, Henry K Onyeaka, Setri Fugar, Alexis K Okoh, Annabelle Santos Volgman. The top 100 Twitter influencers in cardiology[J]. AIMS Public Health, 2021, 8(4): 743-753. doi: 10.3934/publichealth.2021058
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Abstract
Importance
Twitter represents a growing aspect of the social media experience and is a widely used tool for public education in the 21st century. In the last few years, there has been concern about the dissemination of false health information on social media. It is therefore important that we assess the influencers of this health information in the field of cardiology.
Objective
We sought to identify the top 100 Twitter influencers within cardiology, characterize them, and examine the relationship between their social media activity and academic influence.
Design
Twitter topic scores for the topic search “cardiology” were queried on May 01, 2020 using the Right Relevance application programming interface (API). Based on their scores, the top 100 influencers were identified. Among the cardiologists, their academic h-indices were acquired from Scopus and these scores were compared to the Twitter topic scores.
Result
We found out that 88/100 (88%) of the top 100 social media influencers on Twitter were cardiologists. Of these, 63/88 (72%) were males and they practiced mostly in the United States with 50/87 (57%) practicing primarily in an academic hospital. There was a moderately positive correlation between the h-index and the Twitter topic score, r = +0.32 (p-value 0.002).
Conclusion
Our study highlights that the top ranked cardiology social media influencers on Twitter are board-certified male cardiologists practicing in academic settings in the US. The most influential on Twitter have a moderate influence in academia. Further research should evaluate the relationship between other academic indices and social media influence.
Abbreviations: IT: Information technologies; SME: Small and medium enterprise; IMM: Inventory management module; PSMM: Processing stage management module; OMM: Order management module; UCGM: Unique code generator module; QVM: Quality validation module; QATM: Quality after transport module; RFIC: Repository of information for final consumers; HACCP: Hazard analysis critical control points; IDC: Information for direct consumers; IFC: Information for final consumers; AC: Auxiliary comparator; FC: Final consumer; QAT: Quality after transport; QV: Quality validation; UC: Unique code; IDE: Integrated Development Environment; GUI: Graphical user interface; QMP: Quality measurement parameter; TRU: Traceable resource unit; T & T: Track and trace; CIP: Critical information points; EDI: Electronic data interchange; CSF: Critical success factor; FLS: Food logistics systems
1.
Introduction
Food traceability is important to both consumers and corporations. It has the potential to benefit all parties in several different manners. For companies, the monitoring necessary helps quality control and product diversity. For consumers, the added information contributes to better choices according to whichever limitations they may have or characteristics they look for.
However, implementing traceability systems is not easy. There is not a common understanding in the definition of traceability and current traceability regulations are often cumbersome to enterprises and of little use for final consumers as they do not have access to most of that information [1,2]. Due to these circumstances and based on the review presented in part one of this study, the design science research method was used to elaborate a general-purpose traceability system that allows for the transmission of quality related information throughout food supply chains independently of the number of stakeholders and number of stages. Using this method, several traceability systems and concepts were analyzed with the intent to find the most common flaws, necessities, and opportunities, using the collected information to develop the traceability system presented in this study. This system is aimed mostly to SME's but usable by all, it is intended to be scalable, thus granting immunity to the length of the chain, but still affected by the amount of information, and immune to the commodities that are being dealt with.
The structure of this study consists in a summary of the review of the state of the art detailed in Part Ⅰ of the study. Then, the traceability framework is presented. The model was purposefully kept at a high abstraction level as it is intended to facilitate the transition from none/paper-based traceability systems for companies with little resources and knowledge on how to do so. This system aims to be the beginning of automatic traceability where there was none and not necessarily the end goal. Afterwards, the developed tools are described. Finally, a simulation of a simple food supply chain using the traceability system developed is shown.
2.
Literature review
Starting with the application of traceability systems and their granularity, Beulens et al. [3], Borit & Olsen [4], Hu et al. [5] and Parreño-Marchante et al. [6] applied traceability systems focused on multiple stakeholders. Shared information infrastructure and quality standards were necessary as well as regulatory compliance. Wang et al. [7], Li et al. [8], Lavelli [9], Trebar et al. [10], Liu et al. [11] and Wang et al. [12] dealt with applications of traceability systems using currently available technology. Traceability systems are illustrated as tools able to reduce waste and capital loss as well as better logistics and regulation compliance. Bollen et al. [13], Skoglund & Dejmek [14], Frosch et al. [15], Thakur et al. [16] and Karlsen et al. [17] presented measures to improve traceability systems. These improvements come in the form of models for fuzzy traceability, virtualization, to determine mixing and granularity. Huang et al. [18] and Pizzuti et al. [19] studied consumer access to traceability information. Traceability systems can have a profound impact in productivity, logistics and sustainability. To achieve those benefits, it is necessary to implement traceability correctly. Although the presented systems fulfill the applications they were destined to, they sometimes lack comprehensiveness, are applicable to a single company in its present situation or are too demanding to SME's. Thus, rises the necessity of developing a traceability model that can be applied to an entire food supply chain, that is flexible enough to allow each company to adjust granularity, with reduced investment and that is also able to be developed and adapted over time.
Some authors discuss their benefits, necessities, obstacles, and components. Gessner et al. [20], Jedermann & Lang [21], Aung & Chang [22] and Matzembacher et al. [23] discussed the need for traceability systems due to the current difficulty in dealing with food crisis. Dabbene et al. [24], Hsiao & Huang [25], Dandage et al. [26], Raak et al. [27] and Ndraha et al. [28] proposed traceability systems as tool to reduce recalls and waste and increase transparency, regulatory compliance and monitoring capabilities. Chrysochou et al. [29], Bosona & Gebresenbet [30], Asioli et al. [31], Germani et al. [32], Thakur & Forås [33] and Stranieri et al. [34] studied the circumstances that led to the adoption of traceability systems due to optimization opportunities, consumer needs and subjection of perishables to unforeseen variations. Jansen-Vullers et al. [35], Regattieri et al. [36], Donnelly et al. [37], Storøy et al. [38], Aiello et al. [39], Olsen & Borit [40] and Óskarsdóttir & Oddsson [41] studied the requirements and elements, whether conceptual or technical that should be considered and implemented in traceability systems. The necessity of traceability systems is clearly demonstrated by the need for regulatory compliance, consumer demand for safety, quality and transparency, corporate necessity to avoid fraudulent activity and inability to efficiently execute a recall. Although recalls may have several causes, being unable to adequately remove unsafe products can have severe consequences as food crisis and their associated impact on society. Thus, traceability systems can increase security and quality, optimize logistics and production, potentiate capital gains, and increase consumer satisfaction. To achieve these results, traceability systems must be able to model the supply chain, the companies using them, and all transformations associated. To have those abilities, it is necessary to identify all batches, whether inputs or outputs, document all operations over batches and communicate all information to an impartial authority able to scientifically assess the validity of the information. Still, there are several obstacles that restraint the development and deployment of traceability systems. These include, high costs, reduced available information and capacity to operate the systems, reluctance to the implementation by business partners and lack of an information sharing structure. To effectively develop and implement comprehensive chain-wide traceability systems, these issues need to be addressed, if not, traceability systems will lose most of their utility and benefits. Useful tools to incorporate in traceability systems were described by Sloof et al. [42], Hsu et al. [43], Heese [44], Xiaofeng et al. [45], Kwok et al. [46], Woo et al. [47], Hu et al. [48], Bakker et al. [49], Wang & Li [50], Verdouw et al. [51], Pahl & Voß [52], Hertog et al. [53], Qian et al. [54] and Óskarsdóttir & Oddsson [41]. Mainly, these authors describe elements that could be useful additions to traceability systems on an internal level. These elements come mostly in the form of models and algorithms for tasks as diverse as determining granularity, internal modeling, quality decay, contamination, and allocation of commodities. Bechini et al. [56], Kelepouris et al. [57], Bechini et al. [58], Thakur & Hurburgh [59], Olsen & Aschan [60] and Thakur et al. [61] presented elements that could be useful on an external level. They comprehend traceability models and methods to elaborate those same models. Van Der Vorst et al. [62], Zhou et al. [63], Karlsen et al. [64], Grunow & Piramuthu [65], Piramuthu et al. [66], Jedermann et al. et al. [67], Badia-Melis et al. [68], Saak [69] and Gaukler et al. [70] discussed pertinent topics in the context of traceability systems. These include models as First In First Out (FIFO), First Expired First Out (FEFO), Least Shelf-Life First Out (LSFO), information sharing, granularity, expiration dates and recall efficiency. It can be quite useful to be attentive to these subjects as they can substantially and positively alter a traceability system according to corporate means and necessities. Tables 1 through 3 summarize the scientific research analyzed and the main concepts that were considered relevant for the application of traceability systems. Table 1 gathers the application of traceability systems and granularity. Table 2 shows the scientific research covering the benefits, necessity, requirements, obstacles, and components of traceability systems. Table 3 includes important concepts concerning models, methods, algorithms, and supply chain management.
Table 1.
Review of application of traceability systems and granularity.
Corporate inability to provide useful and timely data for the resolution of food crisis, consumers' willingness to pay for information, advantages and obstacles of food traceability systems
Fixed expiration dates are inefficient to expose variations subjected to products; Algorithm to apply discount according to quality variation to keep demand
This model aims to include consumers, enterprises, and regulators. As enterprises produce, they also monitor quality. When a company wishes to sell their products that information is relayed to regulators. Regulators will then recalculate quality according to the information given and will validate or not the transaction of certain products according to the result of the calculation. Consumers have a repository of information in which they can view the cumulative history of a product if they wish to. The traceability system defines at each stage the "Quality" and the "algorithm used to assess quality" to increase transparency in the food chain as anyone would be able to identify how quality was determined. To organize the model, it was divided into layers, according to the stakeholder involved, and into segments, each meaning to divide productive activity according to the most significant means of acquisition of materials. The only exception is the fourth segment whose purpose is to identify final consumers and their interaction with the rest of the stakeholders. Figure 1 shows the model. In this model are several modules, each responsible for certain tasks according to the manner of reception and transmission of information. The inventory management module (IMM) is responsible for accompanying all variations in quality of items resting in inventory.
The processing stage management module (PSMM) is responsible for accompanying all variations in quality of materials being processed.
The order management module (OMM) is responsible for the handling of orders by predicting transport routes and quality variations during transport.
The unique code generator module (UCGM) is responsible for identifying validated items for sale.
The quality validation module (QVM) is responsible for evaluating data and validate or not items for sale.
The quality after transport module (QATM) is responsible for the determination of quality of materials at arrival. The repository of information for final consumers (RIFC) is responsible for allowing access to product history to consumers.
3.2. First segment
The first segment functions by obtaining raw materials, identifying them, evaluating their quality, and keeping quality using scientific methods and using all that information as input to the IMM. As materials are required for processing, the PSMM fetches data from the IMM, which kept records of inventory conditions and their impact in quality and keeping quality for as long as the items remained in inventory and uses that data and process relative data to identify processing stage exits and their quality and keeping quality and uses that data as new input for IMM. It is recommended that should be one PSMM per HACCP flow chart stage or equivalent. As orders are received the OMM handles all information requests and fetches data form both IMM and PSMM to generate the information for direct consumer (IDC) and the information for final consumer (IFC) files. The first contains more technical information relative to constituents of a product and its quality/keeping quality history. The second is composed by data comprehensible by the final consumers. The OMM relays this data to the QVM, which will compare all commonly indexed data between files and recalculate all quality and keeping quality evaluations to detect the existence of non-compliant or fraudulent activity. According to the result of that evaluation the products marked for validation may or may not be accepted by the QVM. If any is valid, the QVM will relay information to the UCGM which will uniquely identify valid products and the IFC will be relayed to the RIFC. IDC and IFC will be relayed back to OMM to inform the respective company of the ability to trade the products validated. The OMM will then pass the IDC file to the buyer in the second segment. Figure 2 presents the first segment.
The only difference of this segment the former is the use of the QATM to compare if the quality and keeping quality of a delivered product corresponds to what was promised by the seller. Data provided from the QATM becomes input for the IMM. Figure 3 presents this segment.
As in this segment the final consumer is also the direct consumer, it is not considered reasonable to generate both IDC and IFC. As such only IFC is generated, but this causes an issue, the absence of commonly indexed data for external evaluation. To resolve this problem, an auxiliary comparator (AC) is generated just to inform the QVM which data to evaluate and validate. Figure 4 presents this segment.
This segment is composed solely by the final consumer (FC). The FC will make use of the RFIC to access the cumulative history of a process and will "hop" from IFC to IFC using the external identifiers provided by the UCGM.
3.6. Archetypes for shared files
This section aims to illustrate the structure of the files that should be shared to comply with the framework such as the IFC, IDC, QAT, QV and UC. However, the files as presented are not the maximum limit of information that is acceptable but, instead, a generalized minimum as different supply chains have different needs. Thus, it may be necessary to modify the structure of the files according to the application context. Even though each chain is subjected to different rules and regulations that does not necessarily mean that the information collected is understandable by the consumers. Also, it cannot be expected, especially from end consumers, be aware of all the vocabulary and meanings used in any given chain. So, to remove cumbersome technicalities, a simpler format of information was developed. However, all that technical information should still circulate between interested stakeholders and comply with the full extent of the law.
3.7. Information for final consumers
This file is the less strict in terms of structure and can be used as a marketing tool since the quality and history of the product is verified externally. Marked in red in Table 1 are the mandatory fields. However, it is highly recommended to include a description of all stages of production and their effect on quality. To facilitate the comprehension of the table, three materials will be turned into products in a one-to-one relationship. Raw material X will become A, then D and finally G; similarly, Y and Z will become B and C, then E and F and finally H and I, respectively. Also, only two production stages are demonstrated. If more stages exist or if mixing is to be considered, one will need to add more columns to the table with the same structure as presented in the Table 4 or have a one-to-many relationship, i.e., three components and one exit, or vice-versa.
Table 4.
Information for final consumer (IFC) example.
● Component ID—this mandatory field indicates the entry ID of a component. With this ID a consumer can look for the history of that component on the IFC file of the company who sold it.
● Company ID—this field indicates the company who accepted the commodity, and for that reason, is mandatory.
● Start Date—indicates when the goods entered the inventory of the above company. This provides the consumer with a better perspective of the age of the perishable, hence its mandatory nature.
● Start Quality—indicates the quality of the goods when they entered inventory. It is also an instrumental value to illustrate the quality of raw materials and so is mandatory.
● Description—simply serves to describe the commodities.
● Inventory QMP—presents the value of the quality measurement parameter in the inventory when the goods enter it. For the sake of simplicity, only one quality measurement parameter was used to illustrate this field. If more parameters were used, then more columns would have to be added to the table and each correctly identified.
● Inventory Algorithm—presents the identifier of the algorithm used to assess quality.
● Inventory Exit Quality—presents the quality of the goods when they leave inventory to enter processing.
● Production Stage 1 Components—identifies the goods that enter the first stage of processing.
● Production Stage 1 Description—describes what happens in the first stage of production.
● Stage 1 Date—indicates when the goods enter the first processing stage.
● Stage 1 QMP—indicates the value of the quality measurement parameter relative to this first stage. Likewise, to Inventory QMP, more columns would have to be added and identified if more quality measurement parameters were used.
● Stage 1 Algorithm—identifies the algorithm used to assess quality during this stage.
● Stage 1 Exit Quality—presents the quality of a perishable when it leaves the first stage.
● Stage 1 Exit ID—presents the identifier attributed to the perishable when it leaves the first stage and enters inventory as an intermediary product.
● Production Stage N Components—identifies the goods that enter the last stage of processing.
● Production Stage N Description—describes what happens in the last stage of production.
● Stage N Date—indicates when the goods enter the last processing stage.
● Stage N QMP—indicates the value of the quality measurement parameter relative to this last stage. Likewise, Inventory QMP, more columns would have to be added and identified if more quality measurement parameters were used.
● Stage N Algorithm—identifies the algorithm used to assess quality during this stage.
● Stage N Exit Quality—presents the quality of a perishable when it leaves the last stage.
● Stage N Exit ID—presents the identifier attributed to the perishable when it leaves the last stage and enters inventory as a final product.
● End Date—indicates when the product leaves the company.
● End QMP—indicates the value of the quality measurement parameter when the product leaves the company.
● End Algorithm—identifies the algorithm being used for the final product in inventory at the moment the commodity exits the company.
● End Quality—indicates the quality of the product when it leaves the company. This is another instrumental parameter for an end user to assess and then decide what to buy and so, it is mandatory.
● Exit Internal ID—identifies the commodity internally at the moment of departure from inventory.
● Exit External ID—identifies the commodity as it leaves inventory. This value is crucial for the end user as it is the code that the user will use to search for the history of the product and because of that it is a mandatory field.
3.8. Information for direct consumers
The structure of this file is more rigid. It must include the processing stages and more detailed, less end consumer friendly information about the processes that any given good was subjected to.
The structure of this file is identical to the Information for final consumers, albeit with all fields being mandatory. Some of its fields can be used as a marketing tool, but in a different, more appropriate manner since its target is a company and not an end consumer.
Such is not done in the information for final consumers file to prevent it from being overbearing to the end user.
3.9. Quality validation and unique code
This file is the same as IFC and IDC but with the products marked for validation given a unique code if external quality evaluation returns valid.
3.10. Quality after transport and quality verification
The quality after transport (QAT) file is to be started at a destination and to be finished at the QATM in the regulator layer. The objective of this communication is to externally and scientifically assess the quality of goods that arrived at a company. This allows the company an unbiased evaluation and verification if the quality of goods matches the one that was supposed to be delivered.
The fields to fill in this file are, also shown in Table 5:
● Seller Company ID—identifies who sold the perishables.
● Buying Company ID—identifies who bought the perishables.
● Product ID—identifies the products to be evaluated.
● Expected Quality—presents the quality that goods were supposed to have at arrival.
● Algorithm Used—identifies the algorithm used to assess quality.
● Evaluated QMP at Arrival—presents the value of a quality measurement parameter when the product was tested at arrival. As seen before, if more parameters are used, more columns must be used and correctly identified.
● Calculated Quality—this column is filled by the quality after transport module and contains the level of quality as evaluated using the previous field.
● Delta—indicates the difference between the expected quality and the real quality. This column is also filled by the quality after transport module.
Quality is easier perceived in the same way of keeping quality. For example, it is easier to coordinate operations knowing that a given material can be worked on to produce a product within the desired quality standards for a given number of hours instead of an amount of quality. Even still, quality is declared as it is necessary for calculations, including keeping quality calculations.
4.
Materials and methods
4.1. Development environment
To choose the language to develop all modules presented in the traceability model, some requirements must be met. The language must be simple to learn and to teach, extremely versatile as it will be used for a multitude of different tasks and not be inherently computationally intensive. It is considered that the best language that fulfils those criteria is Python. There is a wide variety of free material that can be effectively used to learn the language and its syntax is quite simple and easy to begin using. It is widely used for very diverse functions including the web apps and servers, graphical interfaces, and data analysis.
Although Python 2 is still widely used, support ended in 2020, and Python 3 was used to future proof this project.
The only other required software is an Integrated Development Environment (IDE). In this case there is no selection process as Python is an interpreted language thus not needing a compiler. This means that any text editor can be used for development and testing can be done in a terminal. Microsoft Visual Studio Code was used to develop this prototype. It operates as a text editor with a direct connection to a terminal, making development less time consuming.
As an operating system (OS) Ubuntu 18.04 LTS was used. This choice not to use Windows was simply made due to the stability of this OS which is quite useful for testing purposes and to deploy servers. Although this change is not necessary, it is recommended.
Concerning the hardware used, a CPU Intel Core i7 3630QM with a frequency of 2.4GHz and 8GB of RAM. Although resource consumption was not measured, it was always considered by verifying the usage of those two components. It was never close to exceeding hardware capabilities at any given time.
As simulation will demonstrate, even by restricting the environment quite heavily, the system managed to operate correctly, thus testifying that traceability systems must be neither expensive nor hard to operate.
4.2. Production layer
As seen before, the production layer is divided into segments to better illustrate information flow. This layer is the most affected by the nature of the templates as there will have to be, in the very least, as many PSMM's as stages in the HACCP diagram. All others do not require extensive replication and adaptation to operate properly.
To avoid unnecessary repetition only the first segment will be discussed as it is very similar to the other segments.
4.3. Inventory management module
This GUI is composed by a window with three tabs. The first tab concerns new entries in inventory and the record of initial conditions. This submission tab is very simple in its constitution, requiring only quantity, class, the value of the quality measurement parameter and initial quality as inputs for new entries in inventory.
Submitting a new entry will cause a window to pop-up. This window contains data from the submission form show all gathered and calculated data, such as the identifier given to the new entry, necessary parameters for the determination of the keeping quality and its value.
The second tab in the GUI contains a table of all items in inventory. To further reduce resource consumption, the tab only shows a button at first. Pressing the button will display the table containing all items and the updated quality and keeping quality values.
The third tab contains an animated plot of the inventory QMP. For illustration purposes temperature variation is plotted as is the most common relevant parameter in agri-food supply chains. As the update interval can be freely changed, this tab functions as soon as the GUI is started. This means that the respective resource consumption can be easily controlled.
4.4. Processing stage management module
This module is very similar to the previous in the sense that the first tab queries the user for information relative to an operation stage. The second tab keeps record of all operations and the third shows a live plot of quality measurement parameters. To fully link product information throughout entire processes it is necessary for a PSMM to exist per HACCP flowchart stage or equivalent health and safety method. Doing so means that a cumulative product history can be kept. To create a new operation, it is simply necessary to press the "New Operation" button in the first tab.
Doing so causes a simple confirmation window to pop-up. This serves as a mere confirmation that a new operation was created.
After an operation is created, it will remain on standby until a new operation is created and will associate all entries and exits of that stage to that operation. As information is submitted, top level windows will appear and will contain all information recorded upon submission.
Like IMM's second tab, to access operational history a button must be pressed.
As mentioned, the third tab is a live plot of parameters that influence quality in a specific stage. This tab has the exact same appearance as IMM's third tab.
4.5. Order management module
This module consists of a web application made using the Flask framework. The rationale behind this choice is simple. Making a web application guarantees access anytime, anywhere with practically any modern device. Adding to that, Flask is very simple to learn and use, making possible for any entity to deploy a fully featured application easily and cheaply. As this is a prototype, this module contains only all the functionalities deemed essential for application in an enterprise following the traceability model proposed. This module is divided in two, between users and non-users. This division makes greatly increases the organization of this module, which is, by far, the most complex of this layer. Non-users are all persons who do not have a login credentials, i.e., individuals or entities not belonging to any given company. All non-users are restricted to simple functions in the application.
They have access to a homepage and a search page. The homepage consists in a simple presentation of a company via price table. Due to the possibility of scaling prices with quality, the price table has three columns. The first, a class identifier, the second a description of item class and the third contains the price per quality interval. This is, however, a mere example of how to present a company in a simplistic manner and can easily be altered to better suit each corporation's necessities.
The only other function available for non-users is a search function to search for products currently in inventory. This search has two required parameters, the class identifier, and the time interval until delivery. The search returns a table with all available products that meet the specified conditions.
For users, meaning persons or entities related to a company and with login privileges, more varied functions are available. These functions are locked behind a login screen. By providing valid credentials a user is taken to a personal page. This page serves only as a place in which user only functions are aggregated via hyperlinks in a sidebar.
The inventory page shows inventory in the exact same manner as the IMM. The Stage N page shows the operational history in the exact same manner as the PSMM and, just as the aforementioned module, needs to be replicated per production stage described in an HACCP flow chart or equivalent health and safety mechanism.
The order page allows for a user to process an order when requested. To do so a form must be filled. This form has three steps, the first two querying the user about the order and the third with a final review of all information given and a final submission button. Pressing the final submission button, creates several files necessary for an order and shows them to the user via tables. Some of the files correspond to user input and though they may seem unnecessary due to every input being shown in the application, its intent is to create a history of all orders. All the other files contain processed information that is necessary for the completion of an order.
The Summary file shows all perishables to deliver and to which destination. Table 6 presents the structure of this file.
The Conditions file shows the conditions expected to be subjected to an order. These include, number of destinations, number of possible routes, exit and delivery dates and the relevant conditions inside the transport vehicle, temperature is the most relevant QMP for this study. Table 4 shows this file.
The graph file shows the origins, destinations, and relative cost between origin destination pairs. This file is necessary for the application of Prim's algorithm. This algorithm determines the best path for distribution. The structure is shown in Table 8.
The IFC and IDC files are also created. Due to their structure already being discussed, it is considered that there is no necessity to further expose them.
The quality file contains the expected quality and keeping quality of products at delivery using the predicted exit and delivery dates plus the expected travel conditions. Table 9 illustrates the structure of this file.
The route file contains the result of the application of the Prim's algorithm to the given graph and, in this case, returns the cheapest path through all destinations. Table 10 shows the structure of this file.
This layer has simpler functions than the production layer. This layer must provide access to information to consumers, validate transactions and verify received materials. However, this layer is the one that necessitates the most investment to deal with large volumes of information safely and correctly.
4.7. Quality validation module
For both this function and the next a login is required, and a user is presented with a personal page just as in the OMM. This function consists of a form that asks the user for the IDC and ICF files and returns them filled with unique codes for validated products.
4.8. Repository of information for final consumers
This function is available to all and consists in a simple form that requests a product ID and returns the cumulative history of a product. To search for the history of a component of a certain product, a new search must be made.
4.9. Quality after transport module
This function queries the user on how many products to verify. After that the user is again queried on the product IDs, the QMP value and the remaining keeping quality. In the end the user is shown a table with the resulting values.
4.10. Unique code layer
In this scenario, the development of a prototype, there is no graphical interface. This module consists in a simple script that generates random codes that are twelve digits long. As mentioned before, the generated codes serve the purpose of identifying items externally, on order for a consumer to be able to search for their history.
5.
Simulation results
To test the created tools three materials will be followed throughout a virtual supply chain based on the data presented by Tijskens & Polderdijk [71]. This supply chain encompasses three different companies, one per segment. As this simulation aims to illustrate quality and keeping quality variations over time and temperature, the materials were subjected to different entry parameters to better observe their impact in quality and keeping quality. Temperature data from Tijskens & Polderdijk [71] was used in this specific case study.
First the equations used in the created modules are presented. However, due to the simplicity of the supply chain simulated, the routing algorithm is irrelevant for simulation.
Following that presentation, the simulation itself is shown segment by segment.
5.1. Quality and keeping quality variation equations
The linear reaction equations described by Tijskens & Polderdijk [71] were used. Although this equation was determined considering constant temperature, which is not realistic in the context of food supply chains, they can still be used to evaluate quality and keeping quality since the temperature intervals are small. Even though this induces some error in the evaluation of those parameters, it is considered acceptable for prototyping purposes. For the decay of quality Equation 1 (Eq.1) is used:
(1)
Where is the value of quality, is the initial quality, is the decay rate and is the time elapsed.
For the evaluation of keeping quality Equation 2 (Eq.2) is used:
(2)
Where is the quality limit.
The value of varies with temperature and is calculated using the following Equation (Eq.3):
(3)
Where is the reference decay rate (has the value of one), is the energy of activation, is the gas constant, is the reference temperature (has the value of 10 ℃) and is the measured absolute temperature.
5.2. Routing algorithm
To determine transport and distribution routes the Prim's algorithm is used. To use this algorithm a graph must be made. The graph contains nodes, which are locations, and arches, representing all possible relationships between the nodes. This algorithm determines a route that passes through all nodes in the graph with the lowest relationship between them. Usually, the arches represent the travel cost between nodes and so the algorithm will determine the cheapest route that passes through all nodes. Although the arches can symbolize whatever a company values most, here the travel cost was the relevant parameter.
5.3. Entry data
Three materials were followed throughout a supply chain. For the time intervals, data of Tijskens & Polderdijk [71] was used.
The initial conditions were as follows:
● Material 1: initial quality is 100, quality limit is 60 and was subjected to a temperature range between 0 and 5 ℃.
● Material 2: initial quality is 70, quality limit is 60 and was subjected to a temperature range between 0 and 5 ℃.
● Material 3: initial quality is 100, quality limit is 60 and was subjected to a temperature range between 2.5 and 7.5 ℃.
The possibility that two products are mixed to generate a single new product is not considered. This illustrative case study uses a relationship of one-to-one to simplify the analysis. However, the system is not limited by it. One-to-many or many-to-one also operates correctly, being the difference either more inputs that outputs or vice versa.
5.4. First segment quality and keeping quality
In this segment, the following sequence of events was simulated:
● Materials rested in inventory for 1 hour.
● Materials were processed for 1 hour.
● Materials were transported for 4 hours.
Table 11 shows all variations subjected to the materials throughout this segment. Temperature is represented by T. Quality is represented by Q and keeping quality is represented by KQ.
Although this template traceability system was developed with comprehensiveness, restrictiveness and low cost in mind as mean to emulate conditions subjected to MSE's and SME's, it is still a prototype and requires further development to become a finished product more valuable to MSE's or SME's than the prototype presented.
With the plethora of information available about traceability systems, some pertains to the evaluation of their performance. Although some adaptations were made to fit the evaluation methods presented in scientific literature to this prototype, it is still possible to make a general assessment of the capabilities of this prototype.
It is possible to include other elements in this traceability system due to its modular structure. However, it is considered that not all elements should be included in a template like this. That does not mean that those elements are of secondary importance to a MSE or SME, it simply means that their inclusion limits the application range of this prototype by reducing its abstraction as some elements could be useful to an enterprise but not to another. As to demonstrate the potential additions to this traceability system, some potentially useful methods will be described.
5.8. Limitations
This prototype has three main flaws. First and foremost is security. As it is out of scope of this study, the security of information collection, storage and transmission was not considered. If applied in a real scenario, a fair number of precautions would have to be made to ensure the safety of privileged data. The second greatest flaw is the manual input of information which greatly limits the input of material flows. The third major flaw is the manner the quality and keeping quality was applied. As temperature varies continuously, assuming a constant temperature through a long period of time induces an error in quality determination. To correctly apply the algorithm, the following formula should be used instead (Eq.4):
(4)
Where is the variation of quality over time and k the decay rate. This, however, implies constant monitoring which was deemed unfeasible to MSE's and SME's due to the added investment in technology capable to handle continuous monitoring and large data volumes.
One minor flaw is the connection of the regulator layer with the unique code layer as if the first fails, there is no access to the second and products will not be able to receive unique codes. However, such can easily be countered by the existence of several regulator servers.
5.9. Performance analysis
From Mgonja, Luning & Van der Vorst [72] several criteria can be used to assess the performance of the prototype presented in this study.
Table 1 from the aforementioned study refers to contextual factors. As the prototype is a general template the criterion in this table is not applicable to the system presented in this study.
Table 2 from the aforementioned study contains indicators that allow to assess the design of the system. However not all of them are applicable to this system.
The first indicator is types of TRU identifiers, mode of data registration and location of data storage. Although all data is to be managed electronically, companies are always given a choice on how and how much information to manage for as long as it complies with all legal requirements. This means that all answers presented by the authors are possible including the lowest ranking, paper-based systems if the amount and quality of information is low enough to make a fair equivalent. This question is more appropriate to a specific application of a traceability system. The second indicator is appropriateness of the location of information collection point. As the prototype implies a segmentation of the process based on the HACCP system, the most appropriate classification is the highest, T & T information is collected at all appropriate CIP and it is based on HACCP system.
The third indicator is determination of the TRU. All classifications are applicable to fish products only, making this indicator inadequate to assess the design of the prototype.
The fourth indicator is mode of information communication. Due to the necessity external validation and identification for a product to be sold, the highest-ranking classification is the most adequate, system design allows communication via printed material and via electronically e.g., EDI.
The fifth indicator is degree of data standardization. Again, due to external identification, the best possible result, use of international standards such as EAN.UCC standards are the most adequate as is it even possible to use it on an internal level.
The final indicator from Table 2 is level of using HACCP system during T & T system design. As the entire system was developed around the usage of HACCP to segment any given process, the highest-ranking indicator is the one that suits best, HACCP system is entirely used easily and correctly in all stages of T & T system design and during execution.
Table 3 refers to the operation of the traceability system by humans. This implies an internal evaluation which cannot be applied in this study.
Table 4 from the aforementioned study contains performance indicators relative to performance and food safety.
The first indicator is how long does it take to trace product information within the company? Although all information relative to each module is kept within the module, the order management module aggregates all information in one place making possible to verify product information with ease. This implies the best possible answer to this question, within four hours.
The second indicator is what is the level of reliability of procedures, tools and information used in the company? Since the presented system is a prototype template for a traceability system meant to be derived by each company to better suit individual needs but needs to follow national and international directives, the most adequate performance metric is the intermediate, use of both local and international approved tools, procedures, and information.
The third indicator is what is the degree of accuracy/precision of product batches? All data from operations over any given batches is always recorded by the Processing Stage Management module. As such, the most adequate indicator is the highest ranking one, the actual batch size is known and is constant at all the times.
Shankar, Gupta & Pathak [73] modeled Critical Success Factors (CSFs) for Food Logistics Systems (FLS) by questioning persons capable of evaluating and classifying the CSFs. From the initial sixteen proposed CSFs, twelve were the most relevant and the remainder was excluded. Although the relationships between CSFs is also studied it has no use for the prototype presented in this paper as it aimed to template traceability systems. Instead, for evaluation, each of the twelve most relevant CSFs will be individually discussed.
The first CSF is effective transportation management. The order management module is responsible for this task. As is, it only finds the route with the lowest cost and predicts quality and keeping quality at arrival. Route prediction is the most trivial of the described functions but the prediction of quality and keeping quality is not. By being capable of doing it automatically, this module can increase the effectiveness of transportation management by taking in heavy and morose workloads from company employees.
The second CSF is manufacturer branding. Properly using both the IDC and IFC files can help brands distinguish themselves from one another and more easily captivate their target audience.
The third CSF is safe and quality food. As this entire study is built around the HACCP system and regulation enforcement, this CSF is an inherent characteristic of the system.
The fourth CSF is sustainable agricultural practices. As the developed framework and tools are not specific to agri-food products, this CSF cannot be used to evaluate the success of the prototype.
The fifth CSF is government regulations. Again, as the third CSF, this is an inherent characteristic of this system.
The sixth CSF is increased marketing and trading. Increased marketing happens due to the existence of the IDC and ICF files. This, however, does not guarantee increased trading as is dependent on the efficiency of the marketing made in those two files which is impossible to evaluate outside a specific application.
The seventh CSF is proper coordination and transparency. By enforcing external verification and validation using scientific methods, transparency becomes an inherent characteristic. Coordination is dependent on the specific relationships between stakeholders and cannot be evaluated in the context of this study.
The eighth CSF is control of collusive behavior in food logistics. External verification and validation once again takes the role of this CSF. Verification and validation before transaction can heavily hinder this type of behavior that could promote the dissemination of improper products throughout a food chain.
The ninth CSF is logistics competitiveness. This again implies a more specific application of a traceability system as is heavily dependent on particular use. Still, automatic quality and keeping quality assessment can be extremely useful to accelerate logistic processes within a company.
The tenth CSF is risk management strategies in food logistics. This CSF has implications on both internal and external levels. Internally the use of the HACCP to segment a process and monitor each stage has a big influence in reducing risk. Also, internally, the identification of all materials and operations can help the detection of abnormal circumstances or correctly identify products that must be recalled. Externally, again due to mandatory verification and validation, risk is reduced as improper products are unable to be commercialized between companies.
The eleventh CSF is use of transportation technology. This is dependent on a specific application and cannot be used to evaluate the prototype described.
The final CSF is consumer satisfaction. As consumers value information, providing a tool that helps them access externally and scientifically validated information has the potential of in-creasing their satisfaction.
Bendaoud et al. [74] lists several functions that a traceability system must be able to perform in Table 1 of the study.
The first function is to create product lots. Both IMM and PSMM are capable of such.
The second function is to create lot identifiers. Both IMM and PSMM identify lots and operations over them.
The third function is to mark the identifier on the product. This function implies the evaluation of a specific case.
The fourth function is to use identification carriers. Again, this implies the evaluation of a specific case.
The fifth function is to collect traceability data. IMM, QATM and RFIC are capable of such.
The sixth function is to generate product traceability data. IMM, PSMM and OMM can do so.
The seventh function is to record traceability data in an external support. The mandatory communication between producers and regulators performs this function.
The eighth function is to restore product traceability data. According to the communication module, information cannot be lost.
The final function is to communicate product traceability data. This is mandatory according to the framework.
There can be seen that all functions that do not require internal evaluation are performed by the prototype presented.
The system's approach can deal with distribution and production chains. However, as pointed out, each chain has specific regulations that need to be complied with. As such, it is necessary to have some flexibility for internal traceability. That is the reason why internal traceability is illustrated and external traceability is better detailed and enforced. As quality decays with time and depending on the environmental conditions, it is very important to deliver the product in a timely manner to avoid potential issues.
6.
Conclusion
The model described in this paper solves several issues associated with traceability, thus potentially leading to increased food safety. This model is not, however, completely free of flaws, the most obvious being the interchangeable nature of companies. This means that it is difficult to assign them to a specific segment as there may be the need to purchase products from another company. Because of this difficulty, segmentation is made by what constitutes the most significant mean of acquisition of raw material. Another major issue is the amount of power possessed by companies in the first segment as the initial quality and keeping quality of a raw material as those values are not those dictated by the QATM. Such is an open door to fraudulent activity as all that is necessary in the input of false data. The solution of this issue depends on the parameters used by the QATM to evaluate quality and these in turn depend on the parameters used by the second segment enterprise.
Still, there are several advantages to this model. As information monitoring is required, implementation costs will be offset by the validation of the quality and by the consequent ability to better compose a product line according to corporate capabilities and objectives. Information monitoring also translates into process optimization as the parameters that affect any given stage are monitored and so flaws and defects can be effectively counteracted due to the disclosure of their causes. Being able to transmit externally validated information also allows to better price products according to target audience which will translate to more consumer satisfaction and trust as well as to reduce losses from waste. In a final note traceability models must be able to increase profit. If such does not happen there is not enough incentive to adopt a model and the corporations will combat the implementation of a model as in those circumstances, it will only make operations more cumbersome. Therefore, cooperation between all stakeholders in mandatory and regulators must become an active agent, this concerns security and crisis management as well, and help regulatory compliant corporations to profit and punish noncompliance. By helping companies profit sustainability increases as there will be significantly less waste either from operational residue, disposal of unsafe goods and less garbage from final consumers.
Simulation and performance analysis clearly demonstrate the capabilities of this system to correctly enforce and disseminate scientific based quality and keeping quality information. Unfortunately, it was not possible to include this system in a real case scenario due to time and resource constraints. As is, a system based on this model can be readily implemented in scenarios where batch mixing is easy to assign, i.e., a certain amount of product comes from X and the remainder comes from Y. In cases where mixing is difficult to determine, liquid food products for example, it is not advised to apply this system without modifying the mixing determination method.
Augmenting the readability and availability of traceability information can be beneficial to both consumers and companies due to the possibility of purchasing products better adequate to the intended purpose as well as discarding improper products with increased ease and celerity. Also, as internal corporate logistics increase, it becomes possible to optimize processes and determine the cause of anomalies as well as producing commodities better adjusted to the target market by analyzing the information that consumers prefer.
Acknowledgements
This study is within the activities of project PrunusPós—Otimização de processos de armazenamento, conservação em frio, embalamento ativo e/ou inteligente, e rastreabilidade da qualidade alimentar no póscolheita de produtos frutícolas (Optimization of processes of storage, cold conservation, active and/or intelligent packaging, and traceability of food quality in the postharvest of fruit products), Operation n.º PDR2020-101-031695 (Partner), Consortium n.º 87, Initiative n.º 175 promoted by PDR2020 and co-financed by FEADER under the Portugal 2020 initiative.
Conflict of interest
All authors declare no conflicts of interest in this paper.
Conflict of interest
The authors have no conflict of interest to declare.
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Corporate inability to provide useful and timely data for the resolution of food crisis, consumers' willingness to pay for information, advantages and obstacles of food traceability systems
Fixed expiration dates are inefficient to expose variations subjected to products; Algorithm to apply discount according to quality variation to keep demand
Corporate inability to provide useful and timely data for the resolution of food crisis, consumers' willingness to pay for information, advantages and obstacles of food traceability systems
Fixed expiration dates are inefficient to expose variations subjected to products; Algorithm to apply discount according to quality variation to keep demand